NFL chooses FitStation to point to better-fitting footwear
30/01/2018
The hardware and software platform captures 3D scans of the foot, foot pressure measurements and gait analysis to create individual digital profiles, and uses proprietary algorithms to match the digital profile of a player with previously scanned 3D images of Nike, adidas and Under Armour football cleats.
All 32 NFL teams have adopted HP's technology, and it will be fully operational in every team equipment room by the start of next season.
Dr Richard Kent, a professor of biomedical engineering and emergency medicine at the University of Virginia and a member of the NFL Musculoskeletal Committee, said: "A shoe is not just about performance, it is an important piece of protective equipment. In the NFL, lower limb injuries are responsible for a significant amount of player time lost.
"A better-designed shoe can be a protective mechanism against injuries such as turf toe, fractures and high ankle sprains."
FitStation by HP has been awarded Product of the Year in the Health and Fitness category at sports fair ISPO, taking place in Munich this week.
See the latest edition of WSA for an indepth look at the FitStation project.