Coloreel signs up another distribution partner
29/04/2019
The company who will take charge of these markets is Pals Print & Screen, a family-run business that is already a distributor of embroidery machines and digital printers.
“It is an amazing, innovative development that the embroidery business was waiting for. For us, the Coloreel unit is a unique product as an addition to our range of machine brands,” said Anton Pals of Pals Print & Screen.
Coloreel has said the Dutch and Belgian markets are known for their high requirements when it comes to print and embroidery quality. It also pointed to the importance of fast delivery times there.
Announcing this new relationship, Magnus Hellström, vice president of sales and marketing at Coloreel, said: ”We now cover the whole of Western Europe with our distribution network and through this agreement, we have another motivated and enthusiastic partner who wants to work with our revolutionary Coloreel unit.”
The company will demonstrate its thread colouring unit at the forthcoming Texprocess exhibition in Frankfurt (May 14-17). It launched this technology in 2018, saying it allows for high quality, instant colouring of textile thread.
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