US cycle companies join climate protection scheme
Launched in January 2020, the OIA Climate Action Corps supports and enables brands, retailers, manufacturers and suppliers to measure their greenhouse gas emissions, set reduction targets, develop company-specific reduction plans and publicly share their progress.
“Climate is so important to the health of the bike industry,” said JJ Trout, PFB’s chief of staff. “Natural disasters pose a threat to supply chains, directly impacting folks who want to ride bikes. Today’s consumer cares about the planet and wants to align with companies who are listening to their concerns and taking action.”
More than 75 outdoor companies have joined the Corps.
“Outdoor companies rely on healthy outdoor places and healthy people outdoors,” said Amy Horton, OIA’s senior director of sustainable business innovation.
“Members are taking responsibility for the gear they make to ensure it is sourced, manufactured and delivered to consumers in ways that don’t jeopardize the health of our climate, our outdoor treasures or the people who buy, sell, or make the products. They are also committing to advocating for climate policy. We are excited to have PeopleForBikes as our first industry trade partner, not only because of the potential to grow the Corps’ carbon reduction impact but also to grow its advocacy muscle.”
Image credit: PeopleForBikes
