Maisie Wilen kits Tour de France Femmes team - sportstextiles: Lea SportsTextiles

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Maisie Wilen kits Tour de France Femmes team

16/08/2024
Maisie Wilen kits Tour de France Femmes team
Currently competing in the Tour de France Femmes avec Zwift, Human Powered Health’s women’s cycling team is sporting a new uniform co-designed with Maisie Wilen. The Los Angeles-based fashion brand, launched in 2019 by Maisie Schloss, is known for its bold prints that have been seen on celebrities in the likes of Bella Hadid, Rihanna and Kim Kardashian.

The new kit’s pattern is a variation of a print previously used in a Maisie Wilen collection reworked in the signature gradient colours of Human Powered Health. It adorns a full line of racing apparel that includes a jersey and a vest along with a specially painted racing bike by official team supplier Factor Bikes.

“We wanted to do something distinctive for this year’s race and Maisie’s design will absolutely turn heads,” commented Sam Wiebe, Human Powered Health's Chief Creative Officer.

The Human Powered Health women’s cycling team was founded in 2012 and currently has
17 athletes from 10 countries. Six of its athletes are competing in the 2024 women’s Tour de France, including former French national champion Audrey Cordon-Ragot.
 
Image courtesy of Human Powered Health

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