US Cotton Trust Protocol expands membership
Urban Outfitters and Anthropologie owner URBN has become the latest signatory to the US Cotton Trust Protocol to further its goal of sourcing 100% of its cotton from responsible sources by 2027.
The Trust Protocol is a voluntary sustainability programme that’s mission is to create a sustainable standard for US Cotton that is data-powered, traceable and generates positive impact through the global cotton value system. It brings quantifiable and verifiable goals and measurement to responsible cotton production and drives continuous improvement in key sustainability metrics such as land use, soil carbon and water management.
Barbara Rozsas, chief sourcing officer URBN, said: "Joining the US Cotton Trust Protocol is a positive step towards ensuring the cotton we use is grown in an environmentally and socially responsible manner. We are committed to transparency and traceability in our supply chain, and the Trust Protocol provides the framework to achieve these goals."
URBN is a portfolio of global consumer brands comprised of Urban Outfitters, Anthropologie, Free People, FP Movement, Terrain, Menus & Venues and Nuuly.
The Trust Protocol also counts Boardriders, Gymshark, Under Armour and Target among its members.