New head of marketing at Puma - sportstextiles: Lea SportsTextiles

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New head of marketing at Puma

13/01/2026
New head of marketing at Puma
German sports brand Puma has appointed Nadia Kokni as vice-president, head of global brand marketing, following the departure of Richard Teyssier. The executive was most recently Hugo Boss’s head of marketing and communications, and has held senior roles at JD Sports, H&M, adidas and Tommy Hilfiger. She reports to the company’s chief brand officer Maria Valdes and joins a new leadership team driving Puma marketing, product, creative direction and innovation, headed by Ms Valdes. 

“Her appointment comes at an important time for Puma as we bring product creation and storytelling even closer together. Nadia’s leadership will help us deliver sharper product narratives, stronger brand heat and deeper consumer connections globally,” commented Ms Valdes. 

Photo courtesy of Puma

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