Skins hires general manager of North America

06/03/2013
Compression brand Skins has appointed a general manager of North America as part of a corporate initiative to expand the brand within the US activewear marketplace.

Johnny West brings nearly 20 years of experience in sales, marketing and branding for some of the world’s leading international sports and apparel brands, including 2XU North America, Prana, K2 Snowboarding and O’Neill.

Jaimie Fuller, Skins chairman, commented: “With extensive industry experience across multi-sport segments, West will be a key player in leading our expansion efforts into crowded markets.”