Hyosung adds to creora range

13/01/2014
Elastane producer Hyosung is to launch a new brand campaign to promote the newest sub-brands for specialty products in its creora spandex range.

The company has developed new creora specialty fibres to enhance the fit and performance of fabrics, in keeping as trends for colour, compression, shaping, and lighter weights continue.

Additions to the range include creora Color+ dyeable spandex for deeper darker colours and better colourfastness, creora eco-soft low heat settable spandex for finer, lighter, drapier fabrics and creora highclo super chlorine-resistant spandex.

“Hyosung plans to continue to find new ways to serve customers’ needs,” said the president of Hyosung’s spandex performance unit, Whang Yun-Eun, on announcing the new campaign. “We will launch new trends for 2016 and host global workshops to help global customers to develop innovative fabrics for their businesses.”

Hyosung has just celebrated 21 years in the spandex business and in that time, has invested hundreds of millions of dollars to build plants in Korea, Turkey, Vietnam, Brazil, and China.