Sherpa Adventure Gear launches earthquake appeal
30/04/2015
The company has committed to initially raising $30,000 through the campaign and 100% of the money raised will be dedicated to direct relief efforts thru Sherpa Adventure Gear's existing network in villages, where the company underwrites the education of Sherpa children through its charitable Paldorje Education Fund.
In messages from Kathmandu, announcing the fundraising effort, Tashi Sherpa, founder and chief executive of Sherpa Adventure Gear, said: “The situation on the ground level is dire and desperately worse than what the media can convey. With each day, the death toll rises, along with the need for water, tents, and medicine. We believe this is the wisest way to bring support where it does the most good, working through our contacts in each community. This is not the kind of adventure anyone seeks, but we are determined to see it through, no matter how long it takes.”
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