Allied takes down sourcing seminars to Asia
28/10/2015
The first seminar, in Hong Kong, has been developed with sourcing offices and manufacturers in mind. In Seoul, Korea, Allied will present a basic down education on innovations, the importance of responsibly sourced down and the RDS certification process, trackmydown.com and the future of down.
“We like to reach out to our partners and retailers to help them understand and employ the features and benefits of premium-quality down, and how our initiatives help tell that story,” said Matthew Betcher, Allied’s creative and marketing director.