Drop in sales at Asics in first half of 2016

09/08/2016
Drop in sales at Asics in first half of 2016
Japanese sportswear group Asics reported first half sales of $2.1 billion, a 5% drop compared to the same period of 2015. Net income for the period dropped 18.4% to $115.1 million.

Sales in the Americas dropped 17.3%. Asics said this was due to changes in the retail market and intensifying competition in the US. Sales also dipped in the company’s home market of Japan (-3.4%) due to a structural reforms in its domestic business. Revenue from Europe was down 1.8%, despite steady sales of running shoes.

There was an increase in sales in the Oceania/South East and South Asia region (+12.5%) as well as better performance in East Asia, where sales increased 9.8%. 

In a separate statement, Asics America reported a 11.8% second quarter drop in net sales for Asics America Group (AAG). The company played down concerns, however.

“Asics Americas continues to respond to the quick-changing retail marketplace by making key adjustments and strategic moves to drive the brand forward,” said Gene McCarthy, Asics Americas president and CEO.

Image courtesy of Asics.