Puma makes strides with CO2 but some materials lag targets
25/05/2023
All its leather, 99.8% of all cotton and 99% of paper and cardboard packaging were sourced in more sustainable versions such as Leather Working Group-certified leather, Better Cotton or FSC certified or recycled paper and carboard.
However, some targets are further behind.
By 2025, it aims for 75% of its polyester to be recycled; in 2022 this number was 51%.
It wants 90% of apparel and accessories classified as “more sustainable” – last year the figures were 79% for clothing and 46% for accessories.
It also has three years for 90% of footwear to contain at least one sustainable component – the current figure is 61%.
However, it is making progress in terms of reducing CO2: Since 2017, the German company has reduced emissions from materials by 32%.
All Puma-owned offices, stores and warehouses run on renewable energy so the pressure will be on suppliers to follow suit.
Its core suppliers, which make up 80% of production volume, more than doubled their consumption of renewable energy in just one year. In 2017, 0.2% of their energy came from renewable resources, jumping to 11% last year. This was achieved through the installation of large-scale solar power and the purchase of renewable energy certificates.
Anne-Laure Descours, chief sourcing officer at Puma, said: “We know there is still a lot of work to be done, but we are encouraged by the progress we made last year.”