Millions of Puma football shirts made from textile-to-textile material

16/07/2024
Millions of Puma football shirts made from textile-to-textile material
Sports brand Puma has scaled up its textile-to-textile recycling initiative RE:FIBRE, creating “millions” of replica football jerseys with a minimum of 75% recycled textile waste and other waste material. 

From the start of the 24/25 season, Puma football replica jerseys from 35 clubs will be made from the recycled material.

The upscaling builds on the 46,000 jerseys produced in 2023 and seeks to not only reduce textile waste, but also to create less reliance on plastic bottles to produce recycled polyester products. 

Anne-Laure Descours, chief sourcing officer at Puma, said: “Our wish is to have 100% of our polyester products created from textile waste. Rethinking how we produce and moving towards a more circular business model is important and RE: FIBRE is central to that.”