Eurojersey forecasts a radiant summer 2026 - sportstextiles: Lea SportsTextiles

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Eurojersey forecasts a radiant summer 2026

18/07/2024
Eurojersey forecasts a radiant summer 2026
The maker of Sensitive patented fabrics, Italian mill Eurojersey has released its trends for Spring/Summer 2026. It believes that travel and mindfulness will remain important and has developed patterns and textures that evoke European elegance, with Greek Breeze, the retro charm of Miami, with Palm Royale, and the vibrancy of Latin America with Tropical Vibes.

In addition to their high elasticity, Sensitive Fabrics offer a number of properties useful for summer activities, they are quick drying, offer high UV protection, resistance to chlorinated and salt water as well as to sunscreens.

“Consumer priorities are changing, they are more interested in experiences than buying clothes,” Eurojersey marketing manager Michela della Donna tells WSA. She also sees potential for Sensitive fabrics in Asian markets, as the population becomes more active but is averse to tanning and seeks clothing that protects the skin. “Sensitive Fabrics offer a great combination of comfort and sun protection,” she points out. Eurojersey is a supplier to many leading brands in sports and activewear from Sweaty Betty to Moncler.

Image: Sensitive Fabrics illustrating SS 2026 Tropical Vibes mood, courtesy of Eurojersey

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