Circle Sportswear sets up shop

08/11/2024
Circle Sportswear sets up shop
French eco-minded running brand Circle Sportswear inaugurated its first long-term boutique in Paris last night. Located in the trendy 10th arrondissement in the northeast of the French capital, and true to the company’s sustainable thinking, the store’s fittings have been made from repurposed components.

Designed to be a place to shop, learn about the brand and about improving one’s running skills, the store will host master classes and events with athletes throughout the year.  Runners can join a group running session that will leave the store at 7 pm every Wednesday.

Founded in 2020 by Romain Trebuil, Circle Sportswear is certified B. Corp and uses mainly recycled polyester in its technical running clothing for men and women. Its first running shoe, Supernatural Runner, was launched this summer. Developed in a partnership with Woolmark, it features a merino wool upper.

Photo courtesy of Circle Sportswear