Adidas has launched its Single Shoe service across 22 European countries, enabling customers with leg limb difference to buy only the shoe they need at 50% of the full-pair price.

It follows recent initiatives built to remove barriers for athletes with disabilities including creating adaptive basketball uniforms tailored specifically for wheelchair and seated athletes, as well as the upcoming release of an adaptive running shoe for  those with Down’s Syndrome.

Participating stores can be found in Austria, Belgium, Bulgaria, Switzerland, Czechia, Germany, Denmark, Spain, Finland, France, Greece, Croatia, Hungary, Ireland, Italy, Netherlands, Norway, Poland, Portugal, Romania, Sweden and United Kingdom.

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