Former Nike exec heads to Lululemon to build ‘br - sportstextiles: Lea SportsTextiles

News

Former Nike exec heads to Lululemon to build ‘brand’

11/11/2014
Canadian yogawear company Lululemon has hired a former at Nike and Easton Sports executive as its vice-president of community and brand to build a “differentiated brand and community experience”.

Duke Stump will report to CEO Laurent Potdevin who said the hire will “deepen connection with our guests” (customers).

After the sportswear companies, in 2006, Mr Stump moved to Seventh Generation as chief marketing officer and 2008 became principal at The Northstar Manifesto, a company that emphasises the role "business conscience" can play in driving growth.

Related stories:

Lululemon hopes to break $2bn this year 09/06/2015
Senior retail boss departs Lululemon 13/05/2015
Sales rise 13% in Lululemon’s ‘critical’ year 26/03/2015
Strong holiday period for Lululemon 13/01/2015
Senior appointments continue at Lululemon 08/01/2015
Revamp and rebrand for Nike’s ACG lines 19/12/2014
Another 10% increase for Lululemon 11/12/2014
Steady hands take helm at Nike’s emerging markets division 11/12/2014
Lululemon partners Dalai Lama in C$750,000 ‘mind-body-heart’ project 22/10/2014
Lululemon praises quality of interns from Texprint winners 18/09/2014
Lululemon ‘on track’ with second-quarter sales rise 11/09/2014
Speakers announced for Textile Institute’s World Conference 18/08/2014
Lululemon founder sells half his shares after turbulent year 08/08/2014

Sportstextiles.com cannot be held responsible for content if the language setting is changed from English.

The translations provided by Google Translate are automated and therefore might not be accurate and may contain incorrect, offensive or misleading language. We offer this facility as a guide only.