Sales rise 13% in Lululemon’s ‘critical’ year

26/03/2015
The CEO of yoga brand Lululemon has said investments in product, consumer engagement and the brand paid off in a ‘critical year’ which also saw the revamping of the senior management team.

Net revenue for fiscal 2014, which ended on February 1, increased 13% to $1.8 billion while profit grew 9% to $914.2 million.

Laurent Potdevin said: "2014 was a critical year when we strengthened our leadership team and made important investments in our product pipeline, guest experience, brand, and community engagement. In 2015, we expect to substantially complete this foundational work and accelerate our investments in innovation to drive sustainable global growth as we continue to lead the market that we created."

For the fiscal 2015, the company expects a mid-single digits increase to between $1.97 billion and $2.02 billion.