Decathlon turns to French lingerie know-how
25/08/2022
In working alongside Parisian lingerie company Chantelle and Calais-based lacemaker Noyon Dentelle, the brand is offering active women a way to merge both their intimate and sportswear wardrobes, it said. All the bras, available in black initially, have been manufactured in Chantelle’s Epernay facilities.
Decathlon, the owner of Kalenji, added that the project formed part of a wider effort to help revive lingerie production know-how in France.
Image: Kalenji.