Wellness and AI on the agenda at Outdoor Retailer
US-based trade show Outdoor Retailer, under way in Salt Lake City, is focusing on “wellness in the wild, eco-conscious solutions and next-gen technology” between June 17 and 19.
Attendees from more than 42 countries will see how these trends are showing up in products, solutions and the way brands are rethinking outdoor life, said organisers.
“Outdoor Retailer is an essential pulse check on the future of the US outdoor industry,” said Sean Smith, show director. “This global gathering is where the future of the outdoor industry starts to take shape, confirming that consumers are prioritising healthier lifestyles, low-impact choices, straightforward, clean design and high-performing products that enhance their time outside.”
The speakers programme includes Cotopaxi, Google, Keen and Shopify sharing insights on emerging technologies, AI, sustainability strategies and shifting consumer behaviour. “These sessions empower our community with tools they need to adapt and lead in today’s rapidly changing landscape of increasing customer demands, a very dynamic retail marketplace and a confusing global economy,” added Mr Smith.
