Sports brand Under Armour has partnered with textile technology developer Celliant to create a new range of performance apparel made using a mineral-infused fabric that it is claimed helps the wearer save energy.
The fibres in the fabric are infused with naturally-occurring thermo-reactive minerals. During exercise, the body emits heat. This would typically be lost, but the fabric in the new UA RUSH collection absorbs the heat, converts it into infrared energy and directs it back towards the body. This is said to increase circulation, boosting performance and recovery.
Under Armour has compared its impact on the body to spending time in an infrared sauna.
The brand has revealed that a number of its athletes, including basketball star Stephen Curry and boxing world champion Anthony Joshua, have been training in UA RUSH clothing in recent months. It will release a documentary in the summer charting their training experiences.
The collection includes men’s and women’s fitted T-shirts, long-sleeved shirts, leggings and tights, and a sports bra for women. It will be available from April 11.
This is not Under Armour’s first attempt to harness the power of infrared energy. In 2017, it released a sleepwear range that was designed to promote faster recovery. It was created in partnership with American Football player Tom Brady.
Image credit: Under Armour.