Adidas shows faith in Crailar with board seat

27/06/2014
Klaus Flock, chief financial offer of adidas Group America, has joined the board of Crailar, a move which the flax producers says “elevates its structure to a new level”.

Mr Flock has worked for adidas for 18 years and has held executive positions throughout Europe, Asia and North America. 

Upon returning from Indonesia in 2006, where he was managing director of adidas Indonesia, he was appointed CFO of TaylorMade-adidas Golf until late 2011. Since that time, he has held the position of CFO for adidas Group America, based in Portland, Oregon. 

"Klaus's insight into the industry, knowledge of supply chains and global financial experience elevates our board structure to a new level with a further reaching  global scope, " said Ken Barker, CEO of Crailar. "We are truly pleased Klaus has accepted our nomination, and grateful to adidas AG for allowing him to participate in this capacity.”

Despite recently reporting losses, Crailar is ploughing money into production facilities in the US and Europe. Adidas showed its faith in the product by investing in the company alongside Ikea in March.