ISPO outlines textiles ‘megatrends’
08/03/2016
Companies looking to sign their products up for this summer can register until April 30 for selection by a panel. The materials will be showcased at ISPO Shanghai 2016 between July 6–8, 2016, and elsewhere.
Trend expert Louisa Smith has identified three “megatrends” that will have an impact on the textiles of spring/summer 2018, more details of which can be found at the ISPO website.
• New Horizons: Technology is bringing about change within the industry. This trend is all about looking closely at existing products and reinterpreting what makes them attractive.
• Exuberance: Consumers are demanding added value, but they also want a sense of joie de vivre. Comfort is the main factor influencing sportswear, as can be seen by the multi-functional materials, which feature prints in bright and cheerful colors and enticing, luxurious surfaces and textures.
• Purity: The trust manufacturers place in the raw materials used by brands is passed on to consumers. New, sustainable fibers and manufacturing processes that save energy and water are being introduced into the traditional textile recovery chain. Authentic products are being produced from natural fibers and nanotechnology while synthetic fibers are close behind with renewed processes and more sustainable solutions.
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