Lindex expands recycling programme
18/08/2016
The company first started the programme in selected stores in 2014 but will now expand its efoorts to includes all stores in Sweden and Norway and 30 stores in Finland.
“Every year approximately eight kilos of textiles [per person] are thrown away in Sweden. We want to change that, and together with our customers, reuse old textiles in the best possible way,” said Lindex sustainability manager Sara Winroth.
“Our long term goal is to close the material loop and use fibres recycled by consumers in our own production in order to decrease our need of new raw materials,” she added.
For its Swedish stores, Lindex is collaborating with upcycling company Myrorna in an effort to reduce the amount of textile waste generated by the European apparel supply chain. Textiles collected from the programme are sent to Myrorna’s second-hand shops or recycled.
“This collaboration gives us the possibility to reach new donors and is really in line with our ambition to increase reuse and make it easier for people to donate instead of throwing away,” said Emma Enebog, sustainability manager at Myrorna.
Check out the latest issue of WSA magazine for an in-depth look at another apparel recycling scheme.
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