“Dynamic leader” joins Smartwool - sportstextiles: Lea SportsTextiles

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“Dynamic leader” joins Smartwool

12/05/2017
VF-owned brand Smartwool has appointed Scott Bowers as vice president of sales, a role that will see him oversee all wholesale, retail and e-commerce sales operations.

Mr Bowers spent more than 25 years at sports brand Oakley, where his positions included vice president of global marketing, and head of brand development and e-commerce.

“Drawing talent the calibre of Scott’s speaks volumes about the quality of this brand,” said Travis Campbell, president of Smartwool. “He brings decades of experience in a variety of capacities. He is a dynamic leader who will help Smartwool realise its full potential.”

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