Harvest time for Prosperity at Intertextile Apparel
AOP or all-over printed Cooltrans colour-dosing technology from strategic business unit Stella Blu was a key innovation on display at China-based, typically denim focused, supplier Prosperity Textile’s booth during Intertextile Shanghai Apparel Fabrics (Intertextile Apparel) in early March.
The display marked an entirely new application of the water-saving textile colouration technology, taking it beyond double-printed denim effects on greige fabrics to tie-dye, checked and even chunky, knitted colourations for the first time (pictured).
As marketing director Andy Zhong and executive Jenny Li told sportstextiles at the fair, the printed, denim-like fades inside sample number NB02SG-1's back-face check print would be impossible to recreate in traditional woven denim, for example.
Especially for pureplay online retailers, Cooltrans technology facilitates shorter lead times, less waste and lower costs, they added.
Printing on greige also helps ensure that standards remain uniform throughout.
Prosperity similarly debuted new spring-summer 2025 fabric Peach-Skin Denim, a blend of 95% wood-based Tencel fibre from Lenzing and 5% nylon. The material optimises Tencel’s unique fabrication to produce a still soft, yet not quite as shiny fabric surface, similar in feel to natural peach skin. It is so new that the hang tags were only printed a day before the show’s start, Ms Li said.
A special spinning technique wraps the nylon yarns in Tencel.
Prosperity’s AOP display inside its booth at Intertextile Apparel in March.
Credit: World Trades Publishing.