Archroma updates include traceability tool for 'eco-dyed' garments
Chemicals group Archroma is showcasing developments in denim dyes at the Denim Premiere Vision in Barcelona next week (May 27-28), including new colours and treatments options in its Optisul C range.
It is also launching a bright blue sulphur dye, Diresul Pacific Blue RDT, the first in a series of bright greens and blues, all bearing ocean-related names.
Nuria Estape, marketing executive, said: “Archroma’s new coloring options for denim and casualwear enable manufacturers to expand their colour horizons, while our Advanced Denim technology will help to use precious resources in a more responsible way."
It will also be promoting EarthColors – dyes produced from agricultural and herbal waste in palette of rich green, brown and grey colours, launched in November.
Information about individual batches will be programmed into a chip on a hang tags to give shoppers access to product information and help brands with traceability.
