Cocona appoints from within for global marketing role

15/03/2017
Cocona, best known for its patented 37.5 cooling technology, has promoted Christy Raedeke to the role of vice president of global marketing and sales. 

Ms Raedeke joined Cocona in 2013 and most recently vice president of global brand. In this role, she has worked with companies from within diverse markets to develop a wide range of products featuring 37.5 technology. These include Mission Athlete, Salomon, Rossignol and Kenneth Cole. 

“Christy has the rare combination of creative marketing skills, excellent business savvy and a strong sales leadership skill set,” said Jeff Bowman, Cocona CEO. “Importantly, she is trusted and appreciated by our customers and the company’s internal teams.”