PrimaLoft PURE (Produced Using Reduced Emissions) is made with 100% post-consumer recycled PET plastic, that reduces carbon emissions by at least 48%. 

The partnership is part of a larger sustainability initiative for Kodiak called Built for What Matters. Kodiak has partnered suppliers to incorporate less harmful manufacturing practices and more environmentally considered materials into its footwear.

Karen McSorley, Kodiak senior brand manager, said: “PrimaLoft PURE is an effective insulation that not only requires significantly less carbon to produce but is also made with post-consumer recycled materials.”