Gore-Tex focuses on PFC-free membrane - sportstextiles: Lea SportsTextiles

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Gore-Tex focuses on PFC-free membrane

10/10/2023
Gore-Tex focuses on PFC-free membrane
W. L. Gore & Associates (Gore) has launched a consumer-focused campaign for the autumn/winter 2023 season showcasing the durability of new Gore-Tex products with ePE membranes.

The membranes offer waterproof, windproof and breathable performance with a reduced carbon impact and are PFC Free, according to the company.

Media agency TCO London developed the campaign to champion the human story behind the brand by highlighting nine people who have a personal connection to the outdoors. 
 

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