VF to plough money into biggest brands

25/07/2017
Outdoor group VF Corp has reported “solid” second-quarter results, has raised its guidance for 2017 and says it will return $1.8 billion to shareholders over the course of the year.

Revenues increased 2% to $2.4 billion for the three months, including 13% growth in China.

Outdoor & Action Sports revenue increased 4%; Vans revenue was up 8% and The North Face revenue grew 5%.

VF CEO Steve Rendle said: “We have really good momentum as we move into the second half of 2017 and are confident in our growth engines, as evidenced by an increase in our full year outlook and our plan to increase our cash returns to shareholders. We are making growth-focused investments in our largest brands and platforms to generate additional value for our shareholders both in the near and long term.”

Revenue for the year is now estimated at $11.65 billion, up 2%.