Hyosung in shoemaking tie-up with regen

15/07/2022
Hyosung in shoemaking tie-up with regen
Seoul-based fibre manufacturer Hyosung TNC has supplied local footwear brand Lar with its 100% recycled polyethylene terephthalate (rPET) yarn regen for the making of a new athletic shoe model, Earth Knit, made in partnership with Japanese retailer Muji.  

The style will be sold at select Lar and Muji outlets across South Korea from July 15, according to reports. It is available in two muted colourways, “pure white” and ivory, in line with the latter brand’s minimalist, no-logo aesthetic. 

Hyosung told local media that 1,000 pairs of the casual trainers have been made so far, with each pair containing around seven recycled 500-milliletre PET plastic bottles, previously collected inside Lar and Muji stores. 

Chief executive at Hyosung TNC, Kim Chi-Hyung, commented that his company has high expectations for the collaboration. He added that he hoped the shoes would inspire wider interest in “eco-friendly” trends. 

Image: Lar.